12/08/09
City of Garland Press Release:
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Recycling Message Rolls Through Garland
Just as winter weather blanketed Garland, the Environmental Waste Services Department rolled out its new winter recycling message, “Keep Winter a Wonderland—Recycle” by installing striking and highly visible message panels on the sides of its collection vehicles that roll through the city daily collecting residential waste.
"We want our recycling message to be clear, concise and visually appealing," said Glenna Brown, Waste Minimization Coordinator. "Our new truck panels are a reminder that recycling every day is important and is one way everyone can help save our natural resources. We want the rolling billboards to enhance our recycling efforts and energize our residents about recycling."
A team of EWS employees suggested the idea of installing truck panels on the sides of its collection vehicles in order to drive up the recycling rate in a cost effective way. They developed a panel design for each season of the year, and the department will change the panels throughout the year to keep the recycling message fresh and focused.
As typified in this new marketing program, our city employees continually contribute to the betterment of our community, and most often do so with less than many surrounding cities. My hat is off to the EWS employees for an excellent marketing program for an excellent cause.
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Recycling Season Coming to a Truck Near You -
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